Puro Sol

Packaging Design contest
Puro Sol is an Argentine company that produces orange juice, after years in the market they were in need of a change of their brand identity. For this they asked me and other designers to propose ideas for this re-styiling. I made 4 different proposals emphasizing in each different aspects that the brand wanted to promote. In the end the Company decided to choose the design of one of the other competitors, stil I enjoyed a lot making this project.


Packaging Design Proposal



Original Packaging Design

Proposal 1

Proposal 2

Proposal 3

Proposal 4